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News > Arnold Foundation News > Arnold Foundation Ambassador Emmanuel lands grad role at Red Bull

Arnold Foundation Ambassador Emmanuel lands grad role at Red Bull

Emmanuel Yapobi-Attie (Sh 14-19) interned at Red Bull last year after he graduated from the University of Bristol. He was there for 4 months during the summer before working briefly for The Groucho Club, where he programmed and organised events for their members. There was then a position open back at Red Bull as a graduate in the role he interned in and now he is back there for 18 months.

When asked what drew Emmanueal to the marketing and events world, he answered:
"I studied marketing at uni which I loved and also had my own events company in conjunction with my fashion brand that I ran during uni. I hosted a few events which were super successful, and I wanted to see how that could be done on a larger cultural spectrum working for a big company such as Red Bull.

"My role is around creating, facilitating and organising music and dance projects across the UK. My first project when I interned was this dance project called Red Bull Dance Your Style which took place at The Scoop in London Bridge, where we had an attendance of roughly 8,000 people across the weekend in October. We just completed this year’s version at Battersea Power Station a few weeks ago, which was equally as successful.

"I would say the cool thing about my role is the opportunity for ideation on a big scale but also working with different people across the cultural spectrum such as artists, dancers and influencers. It means I am always busy but is very fun. To be honest, I was a bit hesitant when I saw the intern position available as Red Bull is so big and I thought I wouldn’t have the relevant experience. But actually coming through as an intern and now a graduate as really made me understand the marketing and corporate life and excited to see where this could take me."

A huge congratulations in your new role Emmanuel, we can't wait to see what you do next.

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